Campaign
To Make It Happen
Under a common umbrella of thought, we plant purposeful campaigns and then monitor them till they start bearing fruits. Originating from insights, crafted tactically, written from the heart, designed by passion, and keen on superseding expectations when delivering results.
What do our social media campaigns do ?
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Raise the awareness of your brand amongst your audience.
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Drive interactional engagements between the brand and the user.
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Foster a healthy relationship with your customers while strengthening the community.
Content
The Undisputed King
No matter what changes in our world, content will still be the king among all marketing tools and devices. Our content team is an assembly of word wizards, storytellers, poets, subject matter experts, aspiring filmmakers, and most importantly, they are married to the game.
How do we keep your content game strong ?
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Determining a brand's tonality, creating a voice, and staying true to it.
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Understanding the language that's comprehended by our audience.
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Selecting the most appropriate format for different pieces of communication.
Analytics
Measuring Success on Social
Our weekly/monthly social media reports are detailed accounts of difference-making metrics. Our analytical tools serve the dual purpose of helping us improve our social media presence and also of always-on research and development that pertains to the brand.
How do analytics help to boost your social ?
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Data derived from creative and campaign performances helps in planning the next steps.
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ROI can be optimized effectively by taking actions as per real-time data.
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Analytical reports help us derive problem statements, talking points, and more.
Media
That gets you the Right Reach
It's our foremost responsibility to ensure that your word reaches out to the right world. Our approach to building your media plan is adorned with layers of surgical thinking- starting with carefully selecting the interests and behaviors as per different age groups and location tiers, we keep zooming in till we start seeing our audience personas clearly in our targeting.
Did you know this about Paid Social ?
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The organic reach of brands is under constant turbulence due to social media algorithms.
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Platforms like Meta provide countless interests and purchase behaviors to choose from.
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The reach attained with a little boost on social media outnumbers any other outreach medium.
Influencer
Real Impact With Just A Reel
Any influencer for any brand. That's a nightmarish statement. Our thinking goes in marrying the right influencer with your brand, someone who along with having a hyper-active follower base also shares the belief system of the brand in some way or another. Once we get over that, we pen a narrative that feels natural and places the brand where it's best perceived.
What you get ?
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Yes. Especially if you want to target different cohorts individually.
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Yes. Especially if you want to make your social media more fun.
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Yes. Especially if you want your feed to exhibit eye-catching collaborations.
